Lucky PC builder pays just $146 for 2TB 990 Evo Plus SSD, receives 9 — Amazon blunder so unbelievable some people think it's a marketing conspiracy
Master pack picking mistake? Warehouse robot error? Overworked human? Viral marketing ploy?

A lucky online shopper has taken to social media to boast how they received “a whole box of SSDs instead of one.” Redditor Ok-Middle-1360 bought one 2TB Samsung 990 EVO Plus NVMe M.2 SSD from Amazon, and was understandably surprised when a box of nine units arrived. Redditors were quick to congratulate/complain about the apparent Amazon packing error, and offer up theories as to how such obvious errors happen. It has even been suggested that Amazon randomly picks out buyers for such a ‘jackpot’ as a viral marketing ploy.
Ok-Middle-1360 says they paid CAD $200 (USD $146) at checkout, but are now blissfully cradling CAD $1,800 (USD $1,313) worth of fast premium storage. Nine extra M.2 SSDs aren’t going to find a home in a mainstream PC setup, though. Laptops usually top out at two M.2 storage connectors, and desktops with four or more are quite rare.
The Redditor could seek to sell-on spare drives, for a nice windfall, or perhaps buy a PCIe M.2 expansion card, or set up a NAS - if they have use for such quantities of storage/functionality. These Samsung 990 EVO Plus devices rival the best SSDs around. Perhaps wisely, though, they have decided to “ride it out” for a while, to see if Amazon reaches out regarding their obvious and expensive error.
Reddit theories – no one has mentioned aliens yet
It is interesting to pick through the comments on the Amazon jackpot being enjoyed by Ok-Middle-1360. Here you will find a range of well-reasoned theories, and others perhaps less so.
Some of the most credible explanations come from folks who seem to have background knowledge of the inner workings of Amazon’s warehouses. For example, someone who currently works at Amazon indicates that this seems to be a warehouse newbie who picked a ‘masterbox’ or ‘master pack’ from a pallet, rather than an individual product.
Apparently, barcodes can be shared between master packs and single units. However, there should be a few other checks done after picking before a parcel is thrown in the back of a truck. One such check, of weight, would not be far out of its expected range, where tiny PC components get packed in oversized boxes in single/multiple quantities.
Redditors also offer up the hypothesis that AI-powered robotic pickers are sometimes getting things wrong. That wouldn’t be such a big surprise, given the above pack nuances.
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Plunging deeper into the conspiracy rabbit hole, there are several posts promoting the idea that stories like this NVMe SSD jackpot from Ok-Middle-1360 are just marketing stunts. They are “fake posts… advertisements… viral marketing,” according to some skeptics.
While the best SSD deal you can find right now would ned you an MSI 2TB SSD for 5 cents per gigabyte, this colossal Amazon gaff netted this lucky user 18TB for just $0.008/GB.
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Mark Tyson is a news editor at Tom's Hardware. He enjoys covering the full breadth of PC tech; from business and semiconductor design to products approaching the edge of reason.
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jg.millirem The shopper likely blew his chances of keeping the drives by bragging about it and the story making its way up the tech media food chain.Reply
And I’d be much more excited about an event like this befalling me if it was one or two extra 4TB drives - as the article points out, slots slots slots. -
Notton Amazon Canada will almost never ask for returns of order mistakes, even if it is an expensive mistake.Reply
The only time they will ask for you to return things is if the item caught fire and they want to investigate it.
If I were lucky enough to receive 9 extra 2TB drives, I'd grab an NVMe NAS.
Beelink ME Mini (6-slot), or Asustor Flashtor (6 or 12 slot) would be my primary picks.
Terramaster F8 is another choice. -
Alvar "Miles" Udell Happened to me when I bought the RAM in my signature. I ordered 1-4 pack kit (over $350 at the tinellme) and they sent me 2-4 packs. Best I can figure is that it was packaged in 2 stacks clamshell the picker saw 4 on the order and chose two packs.Reply
I did the right thing and informed Amazon of the mistake and they told me to keep it, so after I sold my previous set and the additional set I came out with a free upgrade and a little left over. -
passivecool And that the honest thing to do is contact the retailer and offer to send them back?Reply -
expired56k
May be the case with Amazon or they do not know. However the problem is that seller will have to eat the cost (someone will and it sure as hell won'tbe Amazon). I have been unfortunate enough to sell on Amazon so I know this full well. It's really sad that it hasn't crossed anyone's mind to try and return the extra product and instead call it a lucky draw and try to figure out how to benefit from this mistake. Absolutely disheartening how much the society has degraded.Notton said:Amazon Canada will almost never ask for returns of order mistakes, even if it is an expensive mistake.
The only time they will ask for you to return things is if the item caught fire and they want to investigate it.
If I were lucky enough to receive 9 extra 2TB drives, I'd grab an NVMe NAS.
Beelink ME Mini (6-slot), or Asustor Flashtor (6 or 12 slot) would be my primary picks.
Terramaster F8 is another choice. -
Nolandc
In US and Canada if somone accidentally ships you something its considered a free gift, and you are not legally required to send it back, no matter what they ask for.Notton said:Amazon Canada will almost never ask for returns of order mistakes, even if it is an expensive mistake.
The only time they will ask for you to return things is if the item caught fire and they want to investigate it.
If I were lucky enough to receive 9 extra 2TB drives, I'd grab an NVMe NAS.
Beelink ME Mini (6-slot), or Asustor Flashtor (6 or 12 slot) would be my primary picks.
Terramaster F8 is another choice. -
di general Once had a RTX4060 Aero randomly show up on my door step. Was addressed to me, and delivered by UPS straight from Amazon. No purchases remotely related to graphics cards or electronics in generalReply -
punkncat I would like to think that the buyer has the integrity not to be a douche canoe as suggested by author of this article. It would set the Karmic wheel spinning to keep that haul without specific permission from Amazon.Reply -
USAFRet Doesn't apply to NVMe drives, but some items cannot be sent back to Amazon by the buyer.Reply
Couple of years ago, I bought a $150 UPS.
Completely DOA.
Back and forth with Amazon for return/replacement/refund....Nope.
I, as the regular person, cannot ship it back, due to the Li batteries.
They refunded the whole $150, and said...just keep it.
I still have it, sitting in the garage. -
punkncat I am pretty sure that was the excuse given to avoid weight charges for return shipping. We send and receive all manner of batteries as part of our business all the time. It would occur to me that those charges probably exceeded margin, so they wrote it off.Reply